DDB Australia
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"Shake it off" - Priya Patel

“Shake it off”: How to survive in advertising

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17 September 2018

by DDB Sydney MD Priya Patel.

So, I basically live with Taylor Swift’s ‘Shake it off’ as the soundtrack to my life.

It’s the only song my son knows and I happen to think it’s a pretty good one for celebrating confidence, resilience and positivity – attributes that are, in my view, crucial to success.

Read more in AdNews.