DDB Australia
 McDonald’s (or Macca’s as it’s known Down Under) celebrated Australia’s iconic colloquialism by changing the spelling of their menu items to match the country’s unique use of the English language.

Macca's speaks 'Strayan

 McDonald’s (or Macca’s as it’s known Down Under) celebrated Australia’s iconic colloquialism by changing the spelling of their menu items to match the country’s unique use of the English language.

McDonald’s (or Macca’s as it’s known Down Under) celebrated Australia’s iconic colloquialism by changing the spelling of their menu items to match the country’s unique use of the English language.

 Across the nation, the posters paid tribute to the Aussie take on classic Macca’s menu items, inviting people to celebrate with a Bakeneg Mugmufn, Lar Tay or a Filadafsh.

Across the nation, the posters paid tribute to the Aussie take on classic Macca’s menu items, inviting people to celebrate with a Bakeneg Mugmufn, Lar Tay or a Filadafsh.

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